Wadkin is a new Newitts own Brand. We started to produce and manufacture our own products as early as 1953 with brand names like Elders and Criterion. We have created our own brands in order to be closer to you, our customers, and be able to listen to your needs and address them quickly. Currently, we have five Newitts own brands, each one dedicated to creating and innovating products for a specific sport, example Apollo Brand we use for Fitness items. Newitts is currently offering over 50 different sports and always looking for new opportunities. Our aim is to constantly make the best possible products to expand our brands and make sure they are looking for.